Archive for the 'Videos' Category

This is a real challenge for ad experts. The following video is a huge collection of TV spots. It was made as part of the launch of the new identity of the Creative Circle awards in the UK. As adverblog writes, there are more than 78 spots referenced in this single video. Or, at least, [...]

I suppose you all remember Jill and Kevin’s wedding video, in which the couple and a few of their friends were dancing to “forever” by Chris Brown?
For those living outside Germany, here it is (YouTube is blocking music videos in Germany):

I really liked that video and copied it into my German Blogs. I enjoyed the [...]

Lots of praise and good&relevant facts about social media return on investment:

For your bookmarks:

Quite a nice idea to get free advertising space on television.

For your bookmarks:

Not sure, how new this site is, but poptent.net looks rather interesting. It’s a site for connecting brands with freelance videographers:
Poptent is the best place for independent and freelance videographers to build their portfolios, connect with companies and brands for commercial work. Here you will find the best and brightest up and coming creative minds [...]

Rory Sutherland of Ogilvy UK spoke on TED Global about the value of the intangible, and how advertising helps create that value:

Highly entertaining, as usual for Rory. Having worked with Rory in a brainstorming some time ago, when I still worked at Ogilvy, I can tell you: he really is that entertaining. The story about [...]

Martin Oetting – sorry, Dr. Martin Oetting, as of a short while ago (congratulations!), just published a reference to his newly released thesis: ripple effect (How Empowered Involvement Drives Word of Mouth). The link leads to a page with a small “social media release”, which includes a PDF with a short summary (in German), a [...]

Astonishing news about fields in the southwest of the UK (I assume), where the best crop of creatives is grown

For your bookmarks:

This is a great application for 3D augmented reality:

(via webguerillas)

For your bookmarks:

ok, it’s been around for a week already now, but nevertheless, this video again features some interesting stats:

For your bookmarks:

How about this viral idea of bungee jumping elephants in the middle of London?
(Doesn’t it look like it really happened…)

For whatever reason, Samsung is putting out one viral after the other lately, quite a few of them get good mentions throughout the social web. Does anyone know the creative and the seeding agencies behind this [...]

There were endless discussions in Germany about the successful  social media tactics employed during the presidential election campaign in the US. Of course these discussions also included thoughts and recommendations about how politics in Germany should make use of social media during this years election period.
I agree to the general thought, however I was mildly [...]

Samsung is on a roll with their viral videos. Here is another one that is fascinating to watch. It is based on the “unboxing” meme that many adopted on youtube:

For your bookmarks:

During the last couple of days at the next09 conference here in Hamburg Germany, I enjoyed quite a few very interesting presentations, talks and discussions. Amongst the internationally known people were bloggers/thinkers such as Jeff Jarvis, Brian Solis, Umair Haque, Steve Rubel, Stowe Boyd plus a few others. Of course, there were also many well [...]

Need a short URL for twitter? try http://url.so-smart.be/ instead of the typical tinyurl.com – this is a nice marketing idea by smart, the shortest car around.
A nice new advert by Hondy, in stopmotion, using lots and lots of cars:

A card board trailer of “300″ by Panasonic – what would happen to Hollywood given [...]