October 12, 2006
By Roland Hachmann in Blogs, RSS & Co., Digital Culture, Digital Marketing, Uncategorized, Web 2.0 | 0 comments
Jakob Nielsen has some interesting views about the downsides of the 1% rule that I blogged about. In his article
Participation Inequality: Lurkers vs. Contributors in Internet Communities he lists those “Downsides of Participation Inequality”
The problem is that the overall system is not representative of Web users. On any given user-participation site, you almost always [...]
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June 8, 2006
By Roland Hachmann in Digital Culture, Other Links, Uncategorized, Web Toys | 0 comments
Angela Merkel, Chancellor of Germany, has a video-podcast since today. Her first vidcast was FIFA Worldcup message, no surprise.
Now that has got to be a first. Or is there any other country whose Nr. 1 politician has a video-podcast?
The first time in a long time, that I actually really appreciate something my government [...]
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December 20, 2005
By Roland Hachmann in Uncategorized | 0 comments
I have been slow writing posts in the last 2 weeks. Reason being, that the yearend tasks at work have been slowing me down a lot - I guess the same has been happening to a lot of you, too.
During Christmas break I will take a deep breath. A lot has happened this year, [...]
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August 30, 2005
By Roland Hachmann in Digital Culture, Search Engine Stuff, Uncategorized | 0 comments
This was a comment to an article at AdJab, but you should also read this article:
I don’t think, the current discussion is about Google vs Microsoft competing on the same platform (software). I also agree, that Google doesn’t have a platform (yet).
I think this is about influence. And power. Microsoft was and is gaining influence [...]
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August 1, 2005
By thecod in Uncategorized | 1 comment
I was just writing about how editorial content and ads (in this case through content-link-ads) merged and that it is even less apparent to users, what’s advertising and what’s not. And then I found this article saying that the same is happening in a couple of free dailies.
This blogpost also links to a page about [...]
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July 27, 2005
By thecod in Uncategorized | 2 comments
I have seen these before, but only once (and that was a special promotion for one product). Then I forgot about them again until I saw this today:
The link opens a “popup” with advertisement. We’re all used to sponsored links in the left- or righthand navigation. But they’re kept separate from any editorial content, even [...]
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July 25, 2005
By thecod in Uncategorized | 2 comments
Steve Rubel has an interesting post about 10 main trends he considers relevant in the near future:
[Quote]
1. The Long Tail - small players can collectively make up a market that rivals the giants. As Seth says, small is the new big. This applies equally for journalism as well as for marketers.
2. The Read Write [...]
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July 23, 2005
By thecod in Uncategorized | 0 comments
The web isn’t very old, yet it is fast paced. I work in this business for 7 years (and use the internet for about 10), so in Internet years - which you can may be measure like the good old dog-years), this would be, well 49 years at least. (Given that thought, I should retire [...]
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July 19, 2005
By thecod in Uncategorized | 1 comment
Something which I really like and posted about before: Diva Marketing blog had a good post about storytelling in Marketing.
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June 20, 2005
By thecod in Uncategorized | 0 comments
Tiddlywikis are html files enriched with a lot of javascript. The main feature: all internal links, called Tiddlers, are contained within the file, even when their not visible. Once you click on a Tiddler-link, they open. And then you can also edit them. For more details see the link above.
A TiddlyWiki is like a blog [...]
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June 16, 2005
By thecod in Uncategorized | 0 comments
I really enjoy two sites that don’t really write much, but show nice images.
1) advertising focused: AdBlather. Here you can find nice print advertising. Ads from magazines or outdoor. But always executions with a nice little idea with it. Really enjoyed most of these sofar.
2) Photography: iso800 by Fabian Mohr. Really nice Photography, also some [...]
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