Archive for the 'Trends' Category
September 2, 2010
By Roland Hachmann in Ad News,Fun,Ideas,Other Advertising,Social Media,Trends,Videos | 0 comments
What the heck is going on in ad land? How come, that several creatives are touring from one end of the nation to another? (While documenting their pilgrimmage online on Facebook). Santiago Cosme and Victor Blanco, two advertising students, are travelling from NY, where they landed, to the HQ of CPB in Colorado. In Germany, [...]
email this | tag this | digg this | trackback | comment RSS feed
August 1, 2010
By Roland Hachmann in CGM,Digital Culture,Digital Marketing,Social Media,Trends | 0 comments
Digital Trends for Media View more presentations from frog design. For your bookmarks:
email this | tag this | digg this | trackback | comment RSS feed
July 23, 2010
By Roland Hachmann in Digital Marketing,Marketing,Online Advertising,Social Media,Trends | 0 comments
Simon Sinek has written a book about a brilliant idea: “Start with why“. Now he has written a semi-good blogpost about the ad industry titled “I hate you: a tale about the advertising industry“. His main take out: agencies knowingly produce stuff people don’t want to see, so they look for ways to make people [...]
email this | tag this | digg this | trackback | comment RSS feed
June 26, 2010
By Roland Hachmann in Digital Culture,Digital Marketing,Marketing,Social Media,Trends,Web 2.0 | 0 comments
I really enjoyed the presentation below published by Kai Platschke provocatively titled “Digital is dead”. It isn’t nonsense, of course, instead Kai argues that soon enough, everything is digital. So it won’t make sense any longer to differentiate between digital and non-digital. I strongly agree! Well, see for yourself: Digital is dead View more presentations [...]
email this | tag this | digg this | trackback | comment RSS feed
May 12, 2010
By Roland Hachmann in Digital Culture,Digital Marketing,Social Media,Trends,Videos,Web 2.0 | 0 comments
Erik Qualman just released a “refresh” of the socialnomics video published a few months ago. Since the numbers in social media developments are so quickly evolving, this refresh seems about time. If you just want to see the numbers and stats, you can visit Eriks blogpost here. If you’re from outside the US, chances are [...]
email this | tag this | digg this | trackback | comment RSS feed
April 8, 2010
By Roland Hachmann in Digital Culture,Mobile Marketing,Trends | 0 comments
Foursquare and Gowalla are continously improving and updating their services. Latest news: Foursquare is cracking down on cheaters. If your phone’s GPS determines that you’re not close to where you want to check in, you are not rewarded any points or mayorships. Unfortunately, this doesn’t work with my iPhone, it won’t let me check into [...]
email this | tag this | digg this | trackback | comment RSS feed
February 14, 2010
By Roland Hachmann in Advergames,Communities,Digital Culture,Trends,Virtuality | 0 comments
In a blobpost by Leander I was linked to some statistics published by emarketer.com about the growth of Second Life in the last 3 years. It’s amazing to see how their user base has grown round about 30% since their “hype” in 2007, and time spent within the world increased by ca. 20% during the [...]
email this | tag this | digg this | trackback | comment RSS feed
January 21, 2010
By Roland Hachmann in Digital Culture,Ideas,Trends | 0 comments
There is a lot of talk about augmented reality. But the following stuff is way beyond anything I have seen sofar, it looks more like science fiction. Pranav Mistry about the thrilling potential of SixthSense Technology: Let’s hope that technology makes it mainstream within this decade… For your bookmarks:
email this | tag this | digg this | trackback | comment RSS feed
January 20, 2010
By Roland Hachmann in Digital Culture,Digital Marketing,Ideas,Pop Culture,Social Media,Trends,Virtuality | 0 comments
Continuing on blogging about trends for the upcoming year/decade I just stumbled upon a paper by Edelman about ten ideas for the new decade. Steve Rubel has an embedde scribd in his lifestream, as well as a short video about 4 of the main points underlying the 10 ideas mentioned in the paper: Global (technology, [...]
email this | tag this | digg this | trackback | comment RSS feed
January 13, 2010
By Roland Hachmann in Digital Marketing,Social Media,Trends,Web 2.0 | 0 comments
Happy new year (almost “belated”, since I haven’t posted anything in two weeks…). First post should hence be about new year resolutions. But not mine, which do in fact include the obvious (more sports, loose weight, etc.), but some listed by the viralblog: 1. Make Social Media marketing line budget item (so that it gets [...]
email this | tag this | digg this | trackback | comment RSS feed
December 23, 2009
By Roland Hachmann in CGM,Digital Culture,Digital Marketing,Marketing,Mobile Marketing,Social Media,Trends,Web 2.0 | 0 comments
Every year around this time one can find many predictions about the new year in terms of tech & social media trends. So in order to get an overview myself, I have started this post with a collection and summary of the various predictions I could find: Jackie Huba predicts that Social Media will get [...]
email this | tag this | digg this | trackback | comment RSS feed
November 7, 2009
By Roland Hachmann in Communities,Digital Culture,Digital Marketing,Ideas,Mobile Marketing,Social Media,Trends | 0 comments
You know it’s getting closer to a years end, when people start forecasting trends for the following year. This time it’s really early. It’s only the beginning of November and the first selection of six trends is already online. David Armano writes about these 6 trends: Social Media begins to look less social: as more [...]
email this | tag this | digg this | trackback | comment RSS feed
October 9, 2009
By Roland Hachmann in Blogs, RSS & Co.,Communities,Digital Culture,Search Engine Stuff,Social Media,Trends,Web 2.0 | 0 comments
A guy named gary has produced a widget which demonstrates in “real time” the explosion of the social web. As you can see below, the rate of new content and interaction on the various social sites and applications is enormous! He writes about it: I quickly built and coded the app based on data culled from [...]
email this | tag this | digg this | trackback | comment RSS feed
September 21, 2009
By Roland Hachmann in Digital Culture,Mobile Marketing,Social Media,Trends,Videos | 0 comments
ok, it’s been around for a week already now, but nevertheless, this video again features some interesting stats: For your bookmarks:
email this | tag this | digg this | trackback | comment RSS feed
June 8, 2009
By Roland Hachmann in Ad News,Branding,Digital Marketing,Marketing,Online Advertising,Other Advertising,Social,Television,Trends,Web 2.0 | 0 comments
The year the media died… This video is great. almost 10 minutes long, like the original song by Don Mclean, and in bits seemingly redundant, but fun to watch and listen to nevertheless – well done! For your bookmarks:
email this | tag this | digg this | trackback | comment RSS feed