Archive for the 'Digital Culture' Category
March 11, 2010
By Roland Hachmann in Digital Culture, Life & Stuff | 0 comments
Finally vacation! The first long holiday since September 2008, when I travelled along the west coast of the US. This time I am going to visit Asia – Thailand to be precise. In the same way I kept a travel diary during our trip in 2008, I will again update www.urlaubsnotizen.de (in german) on an [...]
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February 14, 2010
By Roland Hachmann in Advergames, Communities, Digital Culture, Trends, Virtuality | 0 comments
In a blobpost by Leander I was linked to some statistics published by emarketer.com about the growth of Second Life in the last 3 years. It’s amazing to see how their user base has grown round about 30% since their “hype” in 2007, and time spent within the world increased by ca. 20% during the [...]
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February 9, 2010
By Roland Hachmann in Blogs, RSS & Co., Communities, Digital Culture, Search Engine Stuff, Social Media | 0 comments
So Google has launched “buzz”, which is a social network simulating extension to GMail, if you ask me. You can share photos, videos, status messages – and people can follow your profile, see what you share and comment on it in real time. Apparently. I haven’t found anyone yet to “buzz” with.
It’s supposed to be [...]
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January 21, 2010
By Roland Hachmann in Digital Culture, Ideas, Trends | 0 comments
There is a lot of talk about augmented reality. But the following stuff is way beyond anything I have seen sofar, it looks more like science fiction. Pranav Mistry about the thrilling potential of SixthSense Technology:
Let’s hope that technology makes it mainstream within this decade…
For your bookmarks:
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January 20, 2010
By Roland Hachmann in Digital Culture, Digital Marketing, Ideas, Pop Culture, Social Media, Trends, Virtuality | 0 comments
Continuing on blogging about trends for the upcoming year/decade I just stumbled upon a paper by Edelman about ten ideas for the new decade.
Steve Rubel has an embedde scribd in his lifestream, as well as a short video about 4 of the main points underlying the 10 ideas mentioned in the paper:
Global (technology, consumers, applications, [...]
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December 23, 2009
By Roland Hachmann in CGM, Digital Culture, Digital Marketing, Marketing, Mobile Marketing, Social Media, Trends, Web 2.0 | 0 comments
Every year around this time one can find many predictions about the new year in terms of tech & social media trends. So in order to get an overview myself, I have started this post with a collection and summary of the various predictions I could find:
Jackie Huba predicts that Social Media will get boring [...]
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December 13, 2009
By Roland Hachmann in Digital Culture, Digital Marketing, Marketing, Social Media, Videos, Viral Marketing | 1 comment
I suppose you all remember Jill and Kevin’s wedding video, in which the couple and a few of their friends were dancing to “forever” by Chris Brown?
For those living outside Germany, here it is (YouTube is blocking music videos in Germany):
I really liked that video and copied it into my German Blogs. I enjoyed the [...]
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November 7, 2009
By Roland Hachmann in Communities, Digital Culture, Digital Marketing, Ideas, Mobile Marketing, Social Media, Trends | 0 comments
You know it’s getting closer to a years end, when people start forecasting trends for the following year. This time it’s really early. It’s only the beginning of November and the first selection of six trends is already online.
David Armano writes about these 6 trends:
Social Media begins to look less social: as more people contribute [...]
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October 9, 2009
By Roland Hachmann in Blogs, RSS & Co., Communities, Digital Culture, Search Engine Stuff, Social Media, Trends, Web 2.0 | 0 comments
A guy named gary has produced a widget which demonstrates in “real time” the explosion of the social web. As you can see below, the rate of new content and interaction on the various social sites and applications is enormous! He writes about it:
I quickly built and coded the app based on data culled from a [...]
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October 2, 2009
By Roland Hachmann in Blogs, RSS & Co., Branding, CGM, Digital Culture, Marketing, Social Media | 0 comments
Quite a few brands are probably carefully eyeing twitter trends with reference to their brand name, incase of negative remarks.
Now there is a study looking into how users are actually talking about brands on twitter. At ReadWriteWeb there is a post stating that tweets about brands are more often about information rather than sentiment.
According to the [...]
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September 21, 2009
By Roland Hachmann in Digital Culture, Mobile Marketing, Social Media, Trends, Videos | 0 comments
ok, it’s been around for a week already now, but nevertheless, this video again features some interesting stats:
For your bookmarks:
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August 31, 2009
By Roland Hachmann in CGM, Digital Culture, Digital Marketing, Marketing, Social Media | 4 comments
Is crowdsourcing really the way of the future? Will your target audience do your work for you and create advertising and products at minimal cost?
Unilever seems to think so. First, they fired Lowe and now they call out for Users to create the next TV spot for their peperami brand. They’re offering $10.000 in a [...]
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August 21, 2009
By Roland Hachmann in Digital Culture, Fun, Ideas, Marketing | 0 comments
The guys at George Patterson Y&R Australia did small study on how creativity matters greatly: Buy a cheap BMX bike, add creativity, shake well and put an ad up on ebay:
If you want to see the original add in its entirety, look here, someone made a screenshot of it.
(thanks, Thorsten)
For your bookmarks:
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August 14, 2009
By Roland Hachmann in Ad News, Digital Culture, Digital Marketing, Marketing, Social Media | 0 comments
Some interesting stuff of this week:
Celebrities start selling gifts on Facebook. Alledgedly, Britney signed all the little digital files herself. Believe it or not…
German Werbeblogger features some fascinating Social Media Art.
A new seach engine for twitter: twicsy. Also shows the latest photos twittered/twitpic’d.
24 reasons why twitter sucks. Nice!
19 Things Social Media Consultants or Agencies Can’t [...]
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August 14, 2009
By Roland Hachmann in Communities, Digital Culture, Life & Stuff, Social Media | 0 comments
“Social Media isn’t a fad, it is a fundamental shift in the way we communicate.” is one of the main quotes from this clip, which nicely lists a few impressive facts about what’s happening in the social media space.
For your bookmarks:
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