Nice idea for an ordinary product: Inside Google
By Roland Hachmann in Branding, Digital Marketing, Online Advertising, Search Engine Stuff, Viral Marketing | 0 comments
Coming up for an original idea for a rather ordinary product like the cereal wheetabix isn’t always easy.
In this case, it’s a play on the fact that wheetabix as a breakfast gives you energy for the whole day. So they came up with a questions that is interesting for all of us: “What makes the worlds largest search engine work?”

The answer: a library lady who assembles all the information within 0.12 seconds (or so), you can take a peak behind the Google screen over here.
When you’re not typing search queries yourself, it seems like you can see queries of other people as live search. But somehow I don’t believe that…
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