May 14, 2008
By Roland Hachmann in Ad News, Digital Marketing, Ideas, Marketing, Online Advertising, Videos, Viral Marketing | 0 comments
This one has been roaming the net in the last few days:
It has more than 2 Million views already. Who would have thought that this is actually a viral clip for Levi’s? Amazingly well done - both in terms of content as well as spreading it on the net. Who was the agency - does [...]
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May 14, 2008
By Roland Hachmann in Blogs, RSS & Co., Digital Culture, Fun, Social | 0 comments
I will be at the blogger gathering in Hamburg today, which is organised by Klaus Eck and Cellity. Let me know via Twitter if you’re there (@webjungle). It’s my first blogger gathering, so I am already looking forward to it!
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May 6, 2008
By Roland Hachmann in Ad News, CGM, Digital Marketing, Marketing, Music, Promotions, Videos | 0 comments
Volkswagen Germany just launched a rather unique employee contest: the scirocco song contest. Out of the ca. 100.000 Volkswagen employees, more than 100 opted in take part in the contest and sent in their version of the scirocco song. A Jury put up the best 25 songs for a vote by all web users on [...]
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