Archive for January, 2008

This blog celebrates its third birthday today. Three years ago I started this as an experiment at blogger.com, because I wanted to test this phenomenon called blogs, which was already mentioned a lot back in 2004.
I still enjoy this a lot, even though daily work and two other blog projects have taken a considerable chunk [...]

Just yesterday (or this morning), I received a comment by somebody who added some thoughts on viral marketing by pitching his own book including a lot of links in his comment. I let that comment through, because it sounded interesting. The other day however, not long ago, I received an email by somebody pitching his [...]

Is the tipping point toast? This is the title of a rather interesting article on fastcompany magazine.
There is a lot of thinking and research going on in order to find out, what will trigger a viral (marketing) explosion of any sort. Is it the people, the context or the actual idea? Or would it be [...]

The German DLD Conference (Digital, Life, Design) just started a few hours ago. The next 3 Days should be rather interesting, even for anybody not attending, because they are putting videos all sessions online. In addition, there is a blog with live blogging from the sessions.

For your bookmarks:
These icons link to social bookmarking sites where [...]

… this time nicely packaged in a slideshare presentation:

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(found here)

For your bookmarks:
These icons link to social bookmarking sites where readers can share and discover new web pages.

Steve Jobs announced some fabulous things once again during his MacWorld Keynote. The stockmarket obviously did not agree, as the share price fell considerably during Steves speach, but he gained one new potential customer (me).
For all of you who haven’t got the time to watch the full 90 minutes of the keynote - here is [...]

so there is this guy, living in ikea as a promo, and I ask myself: why?
This is the official reason why:
New York City apartment had to be fumigated. All of his friends have tiny studio apartments. Hotels in New York are insanely expensive. Left with few living options, Mark thought it would be fun and [...]

Here is a list of the top 25 marketing blogs according to technorati:
1 - Seth’s Blog - 9,034 (-68)(LW - 1)
2 - Duct Tape Marketing - 1,841 (-198)(LW - 2)
3 - Search Engine Guide - 1,679 (-23)(LW - 3)
4 - Logic + Emotion - 1,169 (-4)(LW - 4)
5 - Daily Fix - 1,081 (-29)(LW - [...]

This list here must have been assembled throughout last year. It is a “best of” of internet marketing blog posts compiled by Tamar Weinberg.
It’s so long (250+ links apparently), and judging by the link titles, there are so many interesting posts linked to, I am fascinated by it. Go take a look yourself.

For your bookmarks:
These [...]

So I spotted the first twitter aggregator for the ongoing political campaign. Will there be a new communications toy for every presidential election?

For your bookmarks:
These icons link to social bookmarking sites where readers can share and discover new web pages.

Business Week features an article that says Sony BMG drops DRM. Peere pressure or not, I don’t care, I am just very happy about this. That’s the last Giant of the 4 to drop DRM.
Will Apple now drop their DRM so that I can listen to the songs I purchased (and I did purchase some, [...]