July 29, 2007
letsbuyit.com with eSwarms?
By Roland Hachmann in CGM, Communities, Digital Culture, Interactive News, Marketing, Web 2.0 | 5 comments
Funny, how ideas return in this second “hype”. I can still remember letsbuyit.com, which was basically reverse-auctioning by gathering a large purchasing power in the form of a large crowd of potential buyers. eSwarms is very similar in a way, the differences seem to be in the details of the whole setup.
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tobias | Sep 27, 2007 | Reply
There is no connection to Letsbuyit.com at all however the concept is copied from letsbuyit.com as well as the powershopping in China. Very interesting movement!
Roland | Sep 27, 2007 | Reply
Indeed, interesting. I suppose you guys at letsbuyit have mixed feelings. Feeling great, because you were amongst (if not the) first to come up with this, but feeling bad, because you were 7 years too early…?
tobias | Sep 28, 2007 | Reply
as we are not focussing on the co-buying anymore you are definitely a pioneer 2.0 and therefore we are keenly watching your progress. Letshopeit that the price comparison has not created a price transparency that has already cracked the negotiation margin. Let us know when you have offline actions in Paris or Hamburg.
the best of luck and happy momentum-gaining
Roland | Sep 28, 2007 | Reply
Oh, you must have misunderstood. I am not in any way associated with eswarms. I just wrote about it…
tobias | Oct 1, 2007 | Reply
no worries