Archive for November, 2006
November 28, 2006
By Roland Hachmann in Digital Culture, Interactive News, Pop Culture, Viral Marketing, Web 2.0 | 0 comments
PSFK lists the top 10 Viral Videos, at least according to the Times Online.
They are:
1 Star Wars Kid (viewed 900 million times)
2 Numa Numa (700m)
3 One Night in Paris (400m)
4 Kylie Minogue: Agent Provocateur (360m)
5 Exploding Whale (350m)
6 John West Salmon Bear Fight (300m)
7 Trojan Games (300m)
8 Kolla2001 (200m)
9 AfroNinja (80m)
10 The Shining Redux (50m)
I [...]
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November 27, 2006
By Roland Hachmann in Online Advertising | 0 comments
A nice online ad idea can be found at the Sloganmaker Blog:
Hit the pedal and enjoy. Wonder how they did it?
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November 26, 2006
By Roland Hachmann in Digital Culture, Interactive News, Online Advertising, Web 2.0 | 0 comments
I haven’t done this in a while, since I prefer proper Blogposts to link lists, but here is a bullet point list of articles about “web 3.0″:
Robert Scoble writes about Bill Gates and the fact that Bill Gates thinks we’re again in some sort of bubble. Also providing his own view why he thinks that [...]
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November 25, 2006
By Roland Hachmann in Ad News, Blogs, RSS & Co., Digital Marketing, Interactive News, Mobile Marketing, Online Advertising, Viral Marketing, Web 2.0 | 0 comments
Robert Passikoff writes about seven brand and marketing trends for 2007
He starts of with a nice quote:
Nobel Prize winner Niels Bohr once noted that “prediction is very difficult, especially about the future,�
And then continues pitching his company USP:
but then he didn’t have access to predictive loyalty metrics. Happily, we at Brand Keys do.
The 7 trends [...]
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November 22, 2006
By Roland Hachmann in Ad News, Advergames, Digital Marketing, Online Advertising | 0 comments
Another nice campaign pointed out to me by Adverblog: Adidas wants to know if you believe in the 5:
A new Adidas website by EVB for Flash and basketball fans. “Do you believe in 5?” starts with a great video, and develops in a website which aims at having basketball players sharing the ideas and ideals [...]
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November 21, 2006
By Roland Hachmann in Ad News, Digital Marketing, Interactive News, Mobile Marketing, Online Advertising | 0 comments
Wow, this sounds great:
…the six-minute-long interactive movie is in the “choose you own adventure” style and generates 16 different endings depending on the choices of the audience. During the adverts the audience are given 4 different questions to answer and which they need to text to a given number. The final version of the movie [...]
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November 19, 2006
By Roland Hachmann in Blogs, RSS & Co., Other Links | 0 comments
Nice one, made me smile!
This image appeared this evening, because obviously Bloglines is going through some maintenance work.
I have seen a lot worse and more infuriating “under construction”-messages!
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November 19, 2006
By Roland Hachmann in Ad News, Digital Marketing, Interactive News, Online Advertising, Web 2.0 | 0 comments
Jason Calacanis writes about the “real story” of Advertising 2.0:
The real story of Web 2.0 has little to do with the bells and whistles and everything to do with the stunning growth of online advertising.
He provides a graph with online ad spent per year since 1997 and puts a straight line from ‘97 until today, [...]
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November 18, 2006
By Roland Hachmann in Digital Culture, Interactive News, Web Toys | 0 comments
… that was the subject line of an email I just received. From myself, from exactly 1 year ago! Last year exactly on the 18th of November I tested the tool by Forbes and Codefix, with which you could send emails to yourself in the futuer. I tried 1 year, 5 years, etc. up til, [...]
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November 16, 2006
By Roland Hachmann in Digital Culture, Interactive News, Mobile Marketing | 0 comments
Burger King, MasterCard Sponsor Specialized Mobile Web Content writes Clickz. Both brands seem to have already gathered some experience with mobile applications. Now they have partnered with content providers for some new projects:
Men’s lifestyle magazine Maxim is now offering specialized content for mobile devices found at mobile.maxim.com, including jokes of the day, forums, and even [...]
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November 15, 2006
By Roland Hachmann in Digital Culture, Pop Culture | 0 comments
It’s been a while, since I last recommended an online music offer, but this time it is well deserved. I have been listening to this excellent station via iTunes a lot, but the last couple of weeks it’s not accessible through iTunes any longer, for whatever reason. I didn’t bother because I thought this “temporary” [...]
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