Archive for February, 2006

The Hidden Persuader shows a cool ad: first it looks like a pile of black and white stripes. But then you look at it for a while, your eyes get a little tired, and then…
Check it out. I guess this sort of thing works even better in print vs on screen.

For your bookmarks:
These icons [...]

According to Wired News, we’re less productive using tech:
“We think we’re faster, smarter, better with all this technology at our side and in the end, we still feel rushed and our feeling of productivity is down,” said Maria Woytek, marketing communications manager for Day-Timers, a unit of ACCO Brands.
Only 51% of Workers now still claim [...]

As I just found out, the Ricky Gervais show on podcast now charges money for their podcast. Up to $1.95 per episode. That will be a nice little revenue stream for them, as some of the episodes have been downloaded more than 250.000 times (even though this number is now most likely to decrease a [...]

A few marketing people at Guiness have started blogging!
As Werbeblogger writes, these are the Marketing Director, Marketing Manager, two Senior Brand Managern and the Sponsorchip Manager.
But do make sure you pretend you’re from somewhere in the UK. Here is why:
Next, lots of people from countries outside of the UK are asking why they can’t access [...]

Sponsored link impressions are up 16 percent writes Clickz.
At the moment, Online Advertising is projected to grow at 19%, but search engine advertising is supposed to grow at 26% according to the same source.
This shows, how important search advertising is growing to be. It is important enough, obviously, for some companies to [...]

Google Earth is a brilliant tool, no doubt. And the only one I have seen even web-agnostics use. Clearly, Google wants to sell location-relevant advertising. But it doesn’t do that in Germany, yet. So another company came along - one that originates from the yellow pages industry:
GoYellow.de now created a map of Germany that includes [...]

Whhoow, how cool is that?
AdLand pointed me to a campaign Volvo did for prospects around the world.
They sent out 3D glasses (the ones with a red and a green lens) with a URL printed on them leading to a microsite, where you can watch a story in 3D. The first internet site in [...]

New York Magazine has a rather long story about A, B and C list bloggers and how some earn serious money, while other (such as this one) just cost a lot of, well, mostly time.
What’s more, a blog is like a shark: If it stops moving, it dies. Without fresh postings every day—hell, every [...]

This is a great yet simple idea: at GarbageScout.com one can locate large garbage things people put out on the street, such as furniture, tires, etc.
The photos are uploaded by people using mobile phones and send the image plus location and description via their cellphone to this website.
Nice, as the idea may be, sofar there [...]